I loved sports my whole life. So it makes sense that I
decided to pursue a life in sports. But
with sports it’s easy to forget the history of everything. It’s a big business
now where back in the day, college sports were a form of clubs that grew up into
something much larger. This book takes you to the roots of it all especially
from the media stand point.
I loved reading about how it was the Ivy Leagues that really
made competition what it is today. Now Yale, Penn, and Harvard aren’t exactly
sport powerhouses. Instead it’s about academics first for them and a
deemphasized view on sports. It was
fascinating to read. Plus it was neat to read how Fordham was the one competing
in the first televised basketball game and the first televised football
game.
It was fascinating how schools didn’t want to promote certain
products. Cigarettes were okay to
advertise and sponsor games but alcohol and drugs were completely off limits
for most schools.
One of the things that didn’t surprise me was how the NCAA
was trying to control everything. I remember growing up where there was the game of the week but that
was radically changing thanks to the Supreme Court Case (although when I’m less
than 10 I had no idea it was an antitrust case, I just knew there was more
options on TV). But it was interesting
to see the reason behind the NCAA.
This book was quite enjoyable. It was both cursory but had excellent
research. I’m glad Dr. Weaver had us read it for class and that I finished it
up after the class was done.
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